ARTICLE 4 - How Referrals Work

Edited

What Counts as a Referral?

A referral is any event organizer, promoter, venue, or event creator who joins The Ticketing Co. because of your introduction. There are two main ways a referral can be credited to you:

1. Using Your Unique Ambassador Link (Coming Soon)

When an organizer signs up through your personalized referral link, the system automatically attributes that sign-up to you.
This covers situations such as:

  • You send your link directly to an organizer

  • You post it on social media and someone signs up

  • Someone shares your link on your behalf

If they use your link → you get credit.


2. Direct Introduction to Our Team

You can introduce an organizer directly to our team by:

  • Sending an email introduction

  • Tagging us in a joint message

  • Connecting us on Discord or another platform

  • Submitting their contact info through an Ambassador form (if applicable)

Once the introduction is made, we take over immediately, handling:

  • Outreach & follow-up

  • Platform onboarding

  • Account setup

  • Event configuration

  • Customer support

Your role ends at the introduction — we manage everything else.


What Does NOT Count as a Referral?

To protect fairness, certain scenarios cannot be credited:

  • Organizers already actively working with our team

  • Organizers already in our CRM from previous conversations

  • Organizers who signed up independently with no attribution

  • Duplicate introductions after a referral is already assigned

If you’re unsure, email us — we always aim to give ambassadors the benefit of the doubt.


Referral Credit Rules

Since multiple ambassadors may know the same organizers, we follow clear, fair rules:

Credit goes to the Ambassador who:

  1. Introduced the organizer first, or

  2. Has their referral link used first during signup

Whichever action happens first determines who gets credit.


Examples

Example A — Link Used First
Ambassador A and Ambassador B both know the organizer.
The organizer clicks Ambassador B’s link before Ambassador A makes an introduction →
Ambassador B receives the referral credit.

Example B — Introduction Made First
Ambassador A introduces an organizer by email on Monday.
The organizer clicks Ambassador B’s link on Tuesday →
Ambassador A receives the referral credit.

Example C — Repeated Introductions
If multiple ambassadors try to claim the same organizer:

  • We review timestamps

  • We check CRM records

  • We contact the organizer if necessary

Our goal is always transparency and fairness.


How We Track Referrals

We ensure that referrals are tracked accurately and fairly using:

1. Your Unique Ambassador Link

This automatically tags the organizer at signup and ensures instant attribution.

2. CRM Tagging & Backend Tracking

Our internal CRM assigns:

  • The ambassador’s name

  • Date of introduction

  • Date of signup

  • Event activity & revenue

This ensures accuracy throughout the organizer’s lifecycle.

3. Manual Validation for Direct Introductions

If you introduce someone manually:

  • Our team confirms your intro

  • Your ambassador profile is tagged

  • The referral is attached to you before onboarding begins

This ensures no referral is ever lost due to technical limitations.

4. Ongoing Monitoring

We periodically:

  • Review active referrals

  • Check for duplicate claims

  • Validate attribution data

  • Confirm correct assignments during payout calculations

You can always trust that tracking is accurate and up-to-date.


What If I Believe a Referral Was Missed?

You can always contact us at:
📩 tim@theticketing.co

Include:

  • Organizer name

  • Any screenshots or communication

  • Details of your intro or link use

We review every case thoroughly and always choose the most fair and transparent outcome.